These terms and conditions apply to the use of this website. By accessing this website you agree to these terms and conditions. Please read the terms carefully before placing any orders on If you do not agree to the terms you may not use or access this website.

Eligibility to Purchase / Purchase Entitlement:


In order to make purchases through this site, you will be requested to register and provide your personal details; providing your real name, phone number, e-mail address and other requested information as indicated. Furthermore, when ordering items, you will be required to provide payment details, representing and warranting that the payment details you provide on ordering are both valid and correct and you can confirm that you are the person referred to in the billing information provided.


Modifications or Withdrawals:


We reserve the right to modify or withdraw, this website and/or our conditions, prices or the design of illustrated designs with or without notice to you and you confirm that we shall not be liable to you for any modifications to or withdrawal of the website, our conditions, prices or illustarted designs. Please note that changes made after you have placed an order will not affect that order unless we are required to make the change by law. If you do not agree to any of these conditions you must immediately stop using the website.

Orders / Checkout:


All orders made are subject to acceptance and availability.


Prices shown on the site are in GBP and are inclusive of VAT.


Payment can be made by PayPal using your: Visa, MasterCard, Delta, and Maestro debit cards. Payment will be debited and cleared from your account upon dispatch of your order by 'First.' and upon confirmation that the credit/debit card that is being used is yours or that you have been specifically authorised by the owner of the credit/debit card to use it. All credit/debit cardholders are subject to validation checks and authorisation by the card issuer. If the issuer of your payment card refuses to authorise payment to 'First.', we will not be liable for any delay or non-delivery.

Please note that items in your 'Shopping Basket' are not reserved and may therefore be purchased by other customers.


In the event that an item is unavailable you may register your email address for notification of arrival of the selected item/s not held in stock. Please email, advising the name of the item which can be found in the shop.   


All orders are shipped within 2 days of being placed, to be recieved within 5 days of ordering.

Orders under 2kg are usually shipped via Royal Mail 2nd Class, and orders over 2kg shipped via APC/Team C courier service for next day delivery. All order go out for delivery by 3PM, orders placed after then will go out on the following day.

Dispatch & Receipt of Goods:


'First.' insures each purchase during the time it is in transit until it is delivered to your specified delivery address.

A signature is required for any goods delivered, at which point responsibility for your purchased goods passes to you. If you have specified a recipient who is not you for delivery purposes then you accept that evidence of a signature by them (or at the given delivery address) is evidence of delivery and fulfillment by 'First.' and transfer of responsibility in the same way.


We aim to dispatch all orders within 1 working day. Estimated delivery times are to be used as a guide only and commence from the date of dispatch, 'First.' are not responsible for any delays caused by destination customs clearance processes and we are unable to redirect orders once items have been dispatched.

Force Majeure:

We will not be held responsible for failure or delay in the carrying out of our obligations under the contract arising from or any cause outside our reasonable control or by inability to procure materials or articles except at higher prices. Due to any such circumstances we shall be entitled by notice to terminate the contract in whole or in part without incurring any liability whatsoever to you.


Returns & Exchanges:


If, for any reason, you are not happy with your purchases, please contact us within 7 days from the date of receipt to discuss. Please note that claims made outside of this period will be deemed to comply with the quality and quantity within the terms of contract. Refunds are based on the price you paid less the original postage charge. 


You must examine all goods delivered at the time of delivery. We shall not be liable for any loss arising from damage caused to the goods in transit unless loss or damage is noted in the delivery note at the time of delivery. 


'First.' is a trading company of 'But First' Ltd.


Privacy Policy:


First.’s privacy policy is designed to tell you about our practices regarding the collection, use, disclosure and storage of personal information that you may provide whilst using our website.

Please be sure to read our entire privacy policy before using or submitting information to this website.

Your personal information:

Your personal information will only be used for the purpose of providing our services, including:

The Processing of Orders.

Administration of this website.

By consent, to notify you of additional products, special offers or services that may be of interest to you.​

Any other information that you choose to send to us.


All orders are subject to acceptance of our privacy policy where mandatory. However, we promise never to release your personal information to third parties for mailing or marketing purposes and ensure that all information is held on secure servers.

We are committed to protecting your privacy, and will use your Personal Information in accordance with the Data Protection Act 1998. Any Personal Information which we collect will be used solely for the purpose of providing our services and will not be stored for any longer than is legally permissible and required for this purpose.

Before you disclose to us the personal information of another person, you must obtain that person's consent to both the disclosure and the processing of that personal information in accordance with the terms of this privacy policy.

Information Update:

Please let us know if the personal information which we hold about you needs to be corrected or updated.

Policy Amendments:

We may update this privacy policy from time to time by posting a new version on our website. Please check this page occasionally to ensure you are happy with any changes.


Our website uses Cookies. 

Cookies are small text files that websites can send to its user’s browsers for storage on the hard drive, containing information such as user ID, frequency of visits to our website, website navigation and purchases. Our website uses temporary 'Session' Cookies which are erased when you close your browser so that on re-entering our website it will not recognise you requiring a new log in or browser. 

Helping to create an optimal browsing experience.

Please note that the only personal Information a cookie contains is information you have supplied yourself.

We also use cookies to store information which we may use to improve the content of our site ensuring the delivery of content that is specific to your interests, providing you with certain personalized features and from time to time to inform you of special offers or promotions. Giving you the best experience on our website.

If you prefer not to accept the use of cookies or if you prefer to be warned when one is being used, you can update these settings in the ‘settings menu’ of your browser. Most browsers allow you to refuse to accept cookies. Please note however, that the disabling of cookies may have a negative impact on usability resulting in the website not functioning properly.

By continuing to use the site you are agreeing to our use of cookies in accordance with the terms of this policy.